Instagram. It’s the new cycling magazine. Gone are the days when cyclists pored over the pages of print magazines for gear reviews, training advice and race recaps. Today, the cycling world lives, breathes and rides on Instagram. With every scroll, you can drop into an alpine hairpin bend, cruise through a dusty gravel trail, or sprint toward a virtual finish line.
Whether you’re a weekend warrior, a gravel adventurer or a ROUVY indoor diehard, the best cycling Instagrams can deliver a jolt of motivation – right when your energy starts to sag.
Instagram now fuels the global cycling lifestyle. It’s where creators turn training sessions into cinematic stories, where fans ride along with the pros and where every cyclist can find his or her tribe. From slick photography to sweaty realism, from race strategy breakdowns to café-stop vibes, these feeds shape how we ride, train and dream.
The best pro cyclists to follow on Instagram
For a front-row seat to the world’s most iconic races and training sessions, the Instagram accounts of pro cyclists are required viewing. These riders don’t just pedal through podiums – they pull back the curtain on life inside the elite ranks.
Wout van Aert (@woutvanaert), who rides for Team Visma-Lease a Bike, shares powerful snapshots of his multi-discipline career, mixing brutal cobbled classics, cyclocross grit and high-mountain heroics, as well as sharing insights into his personal and family life. Tadej Pogačar (@tadejpogacar), the Slovenian sensation who rides for UAE Team Emirates, balances race-winning dominance with humour and humility, making his feed a joy for fans of Grand Tours and goat memes alike.
Triathlon icons like Sam Long (@samgolong) and Jan Frodeno (@janfrodeno) deliver more than swim-bike-run content; their feeds are full of honest reflections, cutting-edge gear and the occasional epic fail. Frodeno, an ex-pro, shows what “retirement” can look like. He’s still in amazing shape, staying active across different sports, running a business, and building a strong community. He’s a true example of life after pro racing done right. And Marten Van Riel (@martenvanriel) adds a clean aesthetic to his triathlon training clips, showcasing precision and power in equal measure. He also throws in some funny, sarcastic notes to “keep it Riel,” which add personality and keep things relatable.
Tour de France veteran Geraint Thomas (@geraintthomas86), who rides for INEOS Grenadiers, blends banter with behind-the-scenes snippets. He’s one to keep an eye on, as he’s in the final year of his pro career. It’ll be exciting to see what’s next for him. Rising stars like Team Visma-Lease a Bike teammates Sepp Kuss (@seppkuss) and Matteo Jorgenson (@matteojorgenson), meanwhile, highlight the journey of racing across continents.
Top Instagram Accounts for Pro Cycling Fans
If you love the tactics, drama and the raw power of pro cycling, there are a few essential Instagram accounts that go beyond finish-line photos. @howtheracewaswon breaks down the nuance of pro cycling strategy with sharp analysis and great pics. The account is a must-follow for those who love to dissect race dynamics, team tactics and what really made the difference on that final climb.
Meanwhile @veloncc takes fans behind the scenes of the WorldTour with exclusive footage, rider interviews and power data overlays that turn races into immersive experiences. From team buses to post-race reactions, Velon has the pulse of the peloton. Both accounts are for riders and fans who want more than just highlight reels – they offer context, storytelling and deeper engagement with the world of elite cycling.
Other accounts to keep an eye on for pro and high-level amateur cycling: @TNTSportsCycling, @VELO and @RedBullBike.
Lastly, we may be biased as both teams are ROUVY partners, but the feeds for @LidlTrek and @TeamVisma_LeaseABike are must-follows for racing fans.
Top women in cycling on Instagram
On Instagram, there’s a dynamic group of female riders, creators and community leaders who are shaping the cycling narrative with performance, personality and purpose. These accounts are your daily dose of cycling Instagram inspiration whether you’re chasing watts or weekend rides.
FDJ-Suez team member Demi Vollering (@demivollering) is one of the dominant forces in the pro peloton, having won 2023’s Tour de France Femmes and La Vuelta Femenina. Her Instagram gives fans an up-close look at what it takes to win at the top level. Pauline Ferrand-Prévot (@paulineferrandprevot), a Team Visma-Lease a Bike rider from France, is equally fierce. She’s a world champ who balances road, MTB and cyclocross with passion and panache. Ferrand-Prévot was a gold medal winner at the 2024 Olympics in Paris.
Manon Lloyd (@manonlloyd5) is a former pro turned Global Cycling Network presenter who brings charm and clarity to her posts. She posts ride tips, gear reviews and fun challenges for new and seasoned cyclists. Amy’s Cycling Adventures (@amy.cycling.adventures) documents one woman’s self-powered exploration. Her feed’s full of colourful stories, countryside views and the thrill of two-wheeled discovery. Ultra cyclist Tegan Phillips (@teganphillipscomics) brings the laughs with her funny posts and reels, and Lucy Charles-Barclay (@lucycharles93), a Red Bull athlete and IRONMAN world champion, inspires with tales of her triathlon wins and training consistency.
Creators like Julia Alina Schlör (@juliaalinaschlr), Kate Plus Fate (@kateplusfate) and Stefanie Dreyer (@stefaniedreyer) share powerful stories that combine athleticism, creativity and community. Schlör’s been dreaming of completing a long-distance triathlon; follow her journey to make it happen! Kate Plus Fate is an Olympian with multiple U.S. national championships who has a passion for inspiring young athletes, especially women in cycling. She’s making history as the first rider to bring this American brand to a World Cup starting line. And Dreyer discovers beautiful places on her bike, both indoors and outdoors, and shares inspiring, scenic rides.
Instagram inspiration: Amateur cyclists with pro-level content
You don’t need a pro contract to create world-class cycling content. Some of the best cycling Instagrams come from amateur riders who bring authenticity, creativity and dedication to every post. These creators document their journeys with a refreshing honesty that resonates with cyclists everywhere – especially those balancing riding with real life.
Take lifestyle and fitness creator Lukas Muelr (@lukasmuelr), a triathlete whose posts offer inspiration for many to give their first triathlon a try. His high-quality ride footage and gear promos wouldn’t look out of place in a slick brand campaign. Average Rob (@averagerob) of Belgium offers up a mix of endurance efforts and irreverent humour that makes his feed equal parts entertainment and inspiration. No challenge is too big for Rob and his brother, Arno (@arnothekid). These two prove that, if you put your mind to something, anything is possible. And German road racer Rick Zabel (@rickzabel), who retired from the pro circuit in 2024, now blends behind-the-scenes access with content relatable to everyday cyclists.
Nick Arend (@nickarend) captures the emotional highs and lows of training, with posts that speak to the grit and growth behind every PR, as well as mixing in some gear content. Accomplished triathletes Daan JJ (@daaaanjj), who refers to himself as a “professional amateur,” and Natasha Van Der Merwe (@natashavdm81), the founder of NVDM Coaching, share endurance training tips in all three disciplines and mix in occasional off-bike musings.
Another IRONMAN triathlete well worth a follow is Luke Hop Life (@lukehoplife). Nobody trains harder than this guy. Luke shows that, no matter how hard or difficult life’s been, you can turn your experiences into something that inspires and helps others. Roman Geyer (@roman__geyer), meanwhile, show what it’s like to be a normal guy preparing to compete in IRONMAN triathlons while holding down a full-time job.
Community, motivation & behind-the-scenes looks
Follow @IronManTri, the official IRONMAN feed to stay up to date on all things triathlon, in addition to regular collab posts showcasing virtual IRONMAN routes on the ROUVY app.
Wahoo’s @WahooFitnessOfficial account brings a mix of training advice, gear tips, and inspiration. @Global Cycling Network is definitely worth a follow to stay in touch with the GCN’s huge online community of cyclists.
Derek Teel’s Dialed Health (@dialedhealth) channel offers a solid mix of cyclist-focused strength and training tips. And cycling coach Zack Morris (@_zackmorris) helps “regular people become high performance athletes.”
Indoor & virtual cycling on Instagram
Indoor training might happen in the garage or spare room, but it’s far from invisible. Virtual riders on platforms like ROUVY, Zwift and FulGaz are building an entire culture around the “pain cave.” Naturally, you’ll want to follow ROUVY, right!? Check us out at @rouvyapp.
Meanwhile, one of the most influential cycling influencers in this space is Ray Maker (@dcrainmaker), whose tech reviews and trainer tests are gospel. His account makes sense of all the latest apparel, gadgets, gear and more. DC Rainmaker also does a great job covering news about ROUVY on his web site, by the way.
Photography-driven cycling feeds
Some feeds are so beautiful they make you want to ride immediately – or move to the Alps. For those who ride with a camera as much as a power meter, photography-forward accounts offer pure cycling Instagram inspiration.
Speed demon Safabrian (@safabrian) captures his adventures with cinematic flow, while Mike Mono (@mikemono) shares photos and videos of his rides, which he transforms into art. These creators are part of a growing wave of top cycling bloggers who understand both the art of photography and the soul of riding.
Instagram’s cycling travel accounts
For many cyclists, the ride is just as much about the journey as the destination – and a handful of Instagram creators have turned that journey into visual poetry. These cycling travel accounts bring the joy of exploration to your screen, inspiring you to seek new roads, far-flung trails and café-lined detours around the world.
Tyler Pearce, known as VC Adventure Time (@vcadventuretime) on Instagram, is a popular YouTuber and content creator who focuses on cycling and shares his experiences, training tips and vegan lifestyle. Tyler’s also big into indoor cycling.
Juliet Elliott (@julietelliott) is a standout in the world of gravel riding and bikepacking. Her feed is full of adventure, grueling endurance events and eye-catching scenery all delivered with a warm, down-to-earth tone that makes even the wildest rides feel achievable.
Fernwee.cc (@fernwee.cc) blends travel storytelling with minimalist design and a love of gravel roads. His account offers a curated look at hidden-gem cycling routes captured with a clean aesthetic that’s part ride journal, part travelogue. Kim Gintrand – AKA Gravel Kim (@gravel_kim), who founded the Destinations Gravel web site – charts bold solo expeditions and tests the boundaries of what’s rideable. Anke Is Awesome (@anke_is_awesome) is the creation of Anke Eberhardt, “a middle-aged German journalist” who shares panoramic landscapes with light-hearted travel moments. No Monday Club (@nomondayclub) crafts visual love letters to bike cafés, golden-hour rides and weekend getaways. His feed is perfect for those who rate vibes over VO2 Max improvement.
How to use Instagram to boost your own cycling
Feeling inspired? Good. Now it’s your turn. Instagram isn’t just a passive scrollfest; it’s a motivational tool. Start by following creators who align with your goals – whether that’s climbing faster, enjoying slower rides, or building a community. Use hashtags like #cyclist, #cyclinglife, #fromscreentosaddle, #ironman and #triathlon to connect with others. Tag your rides, show your kit, and don’t be afraid to share the sweaty truth.
And remember: To stand out, you don’t have to be fast or famous. You just have to be consistent, curious and maybe a little bit bold.
ROUVY & Instagram: Share your virtual ride journey
Cycling Instagram inspiration reaches its peak when it intersects with your daily routine. For ROUVY riders, that means turning your virtual sessions into stories worth sharing. Snap a photo of your avatar finishing on one of ROUVY’s most brutal climbs. Record a time-lapse of your indoor training session. Show off that new ROUVY Route Creator route you filmed. Share your workouts on our connected fitness-tracking apps like Strava, Garmin Connect or TrainingPeaks. And most importantly: tag @rouvyapp and use the hashtags #rouvy and #indoorcycling to connect with other cyclists who know the value of 60 minutes down in the pain cave.
By posting your ROUVY rides, you’re not just sharing data – you’re fuelling a movement. You’ll find support, feedback and even new friends. Every story you post becomes part of a community that turns digital sweat into real-world solidarity.
ROUVY isn’t just an indoor cycling training platform – it’s a storytelling one too. So go ahead, record your ride, write your caption, and inspire someone else to ride the world from home today.
Conclusion: Fuel your feed, fuel your ride
From the Alps to your “pain cave,” from road races to remote tracks, the best cycling Instagrams are a window into the ride – and a mirror for your own motivation. Follow creators who light you up. Engage with the cyclists who ride like you. Turn your screen time into saddle time.
Now, it’s your move: Tag ROUVY in your next post and you could be featured in our official ROUVY Instagram feed. Because the more we share, the more we ride – and the stronger we become.
AUTHOR’S NOTE: Thanks, kudos and two thumbs up go to Zuzana Homolková for her invaluable assistance with this article.
