PPC Specialist

What will your workload be:

• Participate in forming effective paid strategies
• Launch and optimize various PPC campaigns - Google Ads, Google Analytics / Facebook Ads
• The scaling budget which is in the high thousands of dollars, and we have space for experimentation
• Daily overseeing of campaigns
• Be involved in keyword selection and audience targeting
• Monitor daily spending and adjust bids to gain better CPA
• Suggest and develop new campaigns across multiple channels (Bing, Twitter, Reddit and others are coming)
• Contribute to preparing reports for management and board
• Devise and work with our product and design teams to implement flash sales, dynamic discounts, and other product growth initiatives
• Analysing market trends

What do we expect from you?

• Experience with the SASS market
• At least 2 years of experience in successfully managing campaigns on Facebook, Google or other platforms
• Understanding of tracking mechanisms and analytical skills
• Ability to drill down and execute hands-on, while setting strategy and vision for the long-term roadmap
• Comfortable analysis of high volumes of data on a daily basis
• Working knowledge of analytics tools
• English at least B2 (we have English speaking colleagues)

What's in it for you?

• 5 weeks of holidays, 2 sick days
• Flexible working hours
• Yearly contribution to English lessons
• 3 extra days of holidays if participating in a ROUVY sporting trip
• Lending of a trainer for your home so you can be in close contact with our product and be fit and ready for our team rides
• Young and friendly team 👫